Have you ever tried something unorthodox to appeal to a different audience for your business? The creative minds over at Buick did just that: they wanted to target a younger demographic, so they came up with a Pinterest contest to design the interior and exterior of the company’s 2013 Encore luxury car. How would this … Continue reading From Pinterest board to concept car
If you love Google as much as we do over here at Strauss Media, the latest gossip might intrigue you: multiple sources report Google plans on unifying its chat products into a single service called Babble. Babble! That’s almost as much fun to say as Google. Great work, Google marketing team. Currently the tech giant … Continue reading Google’s Babble: the next step in chat simplification
Similar to the old adage about that falling tree, if you tweet in the middle of the forest and there’s nobody around to read it, will it make a sound impact? Well, first of all, you’re going to get horrible reception in the middle of the forest. Secondly, it’s easy for your message to get … Continue reading When is the best time to tweet?
Reblogged from Mashable.com. It seems like there’s a new social media site or app popping up every day and each one of them is a test to figure out how to utilize its capabilities to best brand your business. Oh, and there’s no instruction booklet. In a communicator’s unending quest to be knowledgeable about the … Continue reading StumbleUpon: A Beginner’s Guide