Featured work
- Toronto Star: Travel article
- Happy Madison Productions: Script analysis work
- Meridian International Center – diplomacy nonprofit: Art education guides
- The Help Company – staffing agency: Social media management, blog writing
- Washington FAMILY Magazine: Paid ad features, book reviews, general articles
- Harmony Oaks Farm – wedding venue: Social media management
- Electrical/fire protection company: Bid proposals – District of Columbia Housing Authority requests for proposals (RFPs)
- Home equity company: Search engine optimization (SEO), article ghostwriting
Internal communications
- Training presentation: Executive communications best practices
- Social media editorial calendars
- Articles and success stories
- Organizational announcements
- Diversity, Equity, and Inclusion leader welcome letters
- Supplier diversity awareness campaign plan
- Strategy decks
- Communications plans
Public-facing communications
Project lead for all content on fraud and security education site and Spanish-language site. Developed, wrote, and published all content.
- Security Center (image)
- Security Center – Spanish (image)
- Fraud Prevention and Cybersecurity Tips
- Security Tools and Options
- Phishing Email and Tech Scams
- Scams and Cyber Threats
Social media campaigns
Established, led social media strategy and execution for Virtual Fraud Education team, 2017-2020. Multi-year paid and organic campaigns delivered weekly security education tips to Wells Fargo social media audiences on Facebook, Twitter, and Instagram. Worked with budgets from $50K to $500K. Sample post here.
Select articles
- Why College Students and Young Adults are Targets for Scams
- Pull the Plug on Social Media Scammers
- 10 Tips to Thwart Cyber Criminals
- Beware of the Danger of Cyber Threats
- Don’t Be a Victim of an IRS Imposter Scam
- Protecting the Elderly from Fraud & Scams
Brochures
Articles
- A Marine’s Promise at Iwo Jima — 60 Years On
- “Rosie the Riveter” Turned Soldier Salutes Women Veterans at Cincinnati
- Birds of a Feather Heal Together
- Brain-Injured Vets Benefit from “Horses for Heroes” Rehabilitation
- Cuppa Joe? Volunteer Serving Coffee — and Veterans — Since 1950
- “I Understand; I’m a Vet, Too”
- Scaling Back the Weight with MOVE!
- Sports Put A Spark into Lives of Blind, Low-Vision Vets
- The Strength of a Sisterhood Brings Women Vets Together
- Trip Down Memory Lane Leads to Washington
- Veterans Aim Sky-High with “Upward Bound”
- Veterans Can Chat Online with Suicide Prevention Staff
- Veterans Find Contemporary Relief in Ancient Discipline
- Veterans Helping Veterans, One Phone Call at a Time
Graphic design
- Pull-up sign: Welcome Home, We’re Here for You
- Conference giveaways: Fan. Facebook + VA
Web page content
- Corporate Site (image)
- E-reading Product Site
- Marketing Assets Portal: Major project. Conceived site as an alternative to previous unwieldy B2B2C marketing assets site, working with developers and business owners, integrating customer feedback, managing asset upload, and writing all copy.
Brochures
- College Bookstore Catalog
- Digital Content and Services
- Digital Content Sharing Solutions for Consortia
- International Retail
- Launch & Management Best Practices
Fliers
- E-reading Program for Schools
- New Year, New App!
- Site Scoping: Ensuring Student Access to Content
- Unbound: Meeting Local Demand in Shared Resource Communities
- Delivering Richer Content to a Greener World
E-blasts
- Chelsea Clinton: It’s Your World – Get Informed, Get Inspired & Get Going!
- Holiday Gift Ideas from Simon & Schuster
- New Middle-Grade Series Adventures from HarperCollins Children’s Books
- Woodward Exposes a Final Piece of the Nixon Puzzle
Posters
- Book Lover
- Hello, Spring
- Irish Eyes are Smiling
- Love Your Library
- Snow is Falling and eBooks are Calling
Postcards and stickers
Print ads
Web ads
- Banned Book Week
- Download Our New App
- Give Yourself a Gift This Holiday Season
- Kick Off the School Year
- Rake in Great Reads
- Tired of Long Waits?
Articles
- The 100-Mile Man
- Calling All New Hires: How to Survive Your First Month
- Bounce’s Penny Wars Pay Off
- Pegasus Improving Invoicing and Communication
- For One Company, It’s ‘Ready, Set, Grow’
- Reno: Movin’ On Up
- Employees Bond Over Burgers, Bikes at Summer Party
- Fantasy Freight Trophy Awarded
- Big Winners at Appreciation Week
STRAUSS MARKETING 
